Having many years experience and knowledge as a qualified business advisor , quality assurance auditor and trainer, Ive worked with a diverse range of business sectors and have experience in a wide range of subject areas in supporting your business.
If your business is just starting up or even well established and has just come to a crossroads and you are unsure of the next level you can take it to , please contact me to discuss what coaching bespoke packages that meet your financial requirements can be put together for you, alternatively I can signpost you to the organisations I work with , saving you hours of researching answers for seeking the help and support.
Please see below the most common support specialist subjects I can support you in
Having identified your target market audience and profiled your niche customers, you then need to focus on developing your marketing message. This should explain what your product offers and persuade people to buy from you. There are generally two types of marketing message. One is short, to the point and often referred to as the 'elevator pitch'. It's your once-in-a-lifetime opportunity to be with someone important who asks you 'What do you do?' and you have 30 seconds to make your pitch.
Selling can be challenging , a process of human behavior with no shortcuts.
It is easy to sell a physical product online, but if you run a service business, you provide services to customers or clients? Having something to sell online is not always easy then to try and figure out for your business model.
Try and think outside the box and package up your services into something you can describe clearly and apply a set price to. It’s a known fact people will buy from people whom they can trust, that’s where the sales warming up process derives from.
Finance support is the most common subject asked for, questions such as
eg : what start up grants are available ? What funding is out there for me to purchase capital and revenue for my business ?
There are all sorts of finance packages available , but its a mind field on which one to choose which is best to suit your needs and budget, the main criteria of most grants is business growth and job creation.
Whats the company vision ? What are your core values of the business ? These should be demonstrated within your business planning and are based on your product or service in which you are selling and value.
Once you have planned your business , you then need to market it to achieve the sales you have forecasted.
As we now live in a world of technology , this can be done through channels of social media, hitting a diverse range of business sectors without it costing a small fortune.
A business & marketing plan is a written document containing your business goals, the methods on how you are going to achieve these goals , how they will be attained and the time frame within which these goals, need to be achieved.